Work / Perk
Perk Audi x Perk
The 'shadow work' behind business travel, told by the people who do it.
Perk
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For Perk (formerly TravelPerk) and its partnership with Audi, EXF.STUDIO shaped docu-series footage shot in Zurich into a short documentary and trailer for Perk's North America launch. The film is told by heads of travel, finance and HR, in their own words, about the hidden admin that business travel creates.
- 3 to 5 min
- documentary
- 1
- launch trailer
- 3
- functions on camera: travel, finance, HR
The challenge
A strong story was sitting in raw interview footage, with a fixed launch date in North America and a high-profile partner brand to protect.
The idea
Find the human thread. Build the film around 'shadow work', the invisible admin real people carry, and let the leaders who live it tell the story.
The result
A short documentary and trailer built for Perk's North America launch event, positioning Perk as the fix for work nobody sees.
What AI and tech brands can take from it
B2B buyers are people too. Show them their own working lives and they lean in.
